When You Need a Custom WordPress Plugin (and When You Don’t)

The WordPress plugin directory has tens of thousands of plugins. Usually one fits. But sometimes stacking plugins to fake a feature creates more problems than it solves.

Use an existing plugin when

• The feature is common (SEO, forms, caching, backups)
• A reputable, actively maintained plugin does exactly what you need
• You don’t need deep customisation

Go custom when

• Your workflow is unique to your business
• You’re combining several plugins and settings to approximate one feature
• You need to integrate an external API (CRM, ERP, courier, payment)
• Performance matters and existing plugins are bloated

What good custom plugins look like

• Follow WordPress coding standards
• Use hooks and APIs instead of editing core or themes
• Sanitise input, escape output and check capabilities
• Include a settings page and documentation
• Survive theme changes and WordPress updates

Frequently asked questions